Every gift card is a swipe on your card.
Give cardholders 500+ brands to spend on, and a place to earn and burn points in the same app.
12.4 crore credit cards were in use in India in August 2026, and cardholders spent ₹2.02 lakh crore on them that month (RBI Payment System Indicators). Every issuer is competing for the next swipe.
Source: RBI Payment System Indicators · Published 8 Oct 2026 · Checked 12 Oct 2026
Rewards are sitting unused
Points become a liability
Points pile up unredeemed and sit on your books as a liability.
Spend moves to other cards
Cardholders use your card for one or two categories, then reach for another card.
Catalogues nobody opens
Redemption catalogues feel dated, so few people use them.
Three ways to win
the next swipe
Accelerated earn
Extra points on gift card purchases, all charged to your card.
Points burn
Redeem points for any of 500+ brands, instantly, at a rate you set.
Spend campaigns
Festive milestone offers, such as a gift card when a cardholder reaches a spend target.
What issuers
are seeing
Gift cards a week
Cardholders on one card app buy about ₹1.5 Cr of gift cards a week through Hubble's API.
More transactions
Apps using Hubble's products have seen 2–5× more transactions from users of the Hubble rewards store.
More points redeemed
Cardholders on one card app redeem 40% more points once gift cards are in the catalogue.
To go live
One issuer went live with gift card points burn in a day, through the API.
Plug the API into your rewards platform, or add the SDK inside your card app.
Works alongside your existing rewards vendor.
Questions, answered
Do gift card purchases earn points?
How are points converted?
Can you work with our rewards vendor?
Book a demo
We reply within 24 hours.